thetrifler:

nicepants:

Peeps are talking about these new Kotex ads. I get it, they’re funny and self-aware, mocking the dumbass commercials out there for tampons. But my question is: why go to all the trouble? I feel like marketing pads/tampons to this degree is like marketing table salt or buttons. Homegirls are going to purchase it regardless of what the ad looks like because they need it. We don’t have to be convinced by some wildly relatable faux hipster with 1998 hair.

(OK I really like her hair.)

I like this. Also, to your Q, Kotex wants to steal business away from Tampax and Playtex. Why all the X’s? Whereas I feel like Morton has the table salt market locked down. Mad Men.

Congrats, ladies. You made me LOL about feminine hygiene products. WTG!

We should all get together at a hip club so we can dance and talk about our periods.